The five “W”s should be addressed when creating a pitch deck. These are: Target market, Style and Scalability. How you structure your presentation will depend on the answers to these questions. These are the key factors that will help you create a pitch deck that is attractive to investors. You should use a template that fits your business model. When you have almost any inquiries concerning where by along with how you can work with Pitch Deck Design Service, it is possible to call us in our own webpage.

Design of Pitch Decks - Five W's in Pitch Deck Design 1

Five key “W” questions

There are several key “W” questions that should guide your pitch deck design. Start by considering the audience. The pitch deck should be concise. The audience should be able to understand your pitch and decide whether it’s worth their time and money. Consider the location. Be sure to research the acoustics before you make your presentation at a new venue. An unfriendly acoustics may smother your presentation. Make sure you include a call to action.

The purpose of the pitch deck should be to attract potential investors. However, pitch decks should also convey the limitations of the model. It should also contain mitigation strategies. Additionally, pitch decks must include information regarding the traction of the product and the technology behind it.

Target market

Your pitch deck should be targeted at the market you wish to reach. Effective pitch decks should be targeted at the people who will be listening and reading them. Venture capitalists, investors and other venture capitalists seek out compelling ideas that will bring them more. It is important to identify a gap in the market and then present a value-based solution.

A good pitch deck design should include a sample story to engage the audience. The sample story can be used to identify click the following page need of potential customers or customers, making your deck more attractive to your target audience. The story can also be used to define the problem your product solves. You will also be able to gain a better understanding of what your company is trying to accomplish.


Your pitch deck will expand on the question “Whom?” So it is crucial that you make the information in your pitch deck as clear and concise as possible. Avoid confusing and complicated diagrams. Instead, use simple and direct associations wherever possible. As with any presentation, don’t overload the audience with too much information, but be sure to communicate your message in the person’s language.

You can use large fonts to make your pitch deck standout but not too much. It is important to make your content clear and easy-to-read, but it is also important to make sure potential investors are able to understand what you are trying to convey. For this, you should stick with three to four font styles that make your text legible, with a 12pt body size.


Make sure you consider your audience’s context when creating a pitchdeck. You should make sure that you communicate all details to an investor, even if they aren’t familiar with your product. Your presentation’s format is also important. click the following page first slide should outline the problem and then follow with a slide explaining your solution.

Problem-Solution Deck template is the most commonly used pitch deck design template. This is great for founders who have innovative solutions. Even though the information in each framework is the same, the structure they use will be different. You should choose a framework based on the most compelling aspects of your business plan, your unique value proposition, and your audience.

Take action

Create a call-to-action if you want to convert your audience in to paying customers. CTAs can simply be a button or a link. It can be used to inform your audience about your product or how to sign up to receive a free trial. Before creating a CTA it is important that you consider your audience’s requirements.

The focus of the presentation should be on the call to actions. The call to action should be easily visible in different colours than the rest of the visuals. The context of the call can enhance the appeal of the call for action. A picture that is relevant to the topic could do the trick. Or, you could add minimal copy to make it even more compelling. You can also keep in mind that some prospects may need time to act on the call to action. You might consider breaking it up into multiple steps. When you’ve got any concerns regarding where and how you can make use of Pitch Deck Agency, you could call us at the webpage.