Strategy & Risk Management

Your Professional Confidence Is Sabotaging Your Strategy

Why the most expensive disasters are managed by people who are paid to be perfectly calm.

How much money did you lose the last time you were perfectly, professionally certain that a disaster was under control? You do not have to answer that out loud but you should look at the number in your head. It is usually a large number and it is usually a number that grew because someone was paid to be calm.

The call starts at two o’clock on a Tuesday. The air in the office is thin and the air conditioner hums in the corner and the general counsel sits at the head of the table. She has a yellow legal pad and a pen and she checks off the items one by one. The fees are discussed and the fees are within the budget.

The litigation in the lower courts is moving slowly but it is moving and that is expected. We reach the twenty-five-minute mark and the rhythm of the meeting is steady.

The general counsel looks up from her pad and she asks if there is anything else she should flag for the board. There is a silence on the line. It lasts for and then it lasts for . It is the kind of silence that happens when a man is deciding whether to tell the truth or whether to be helpful.

The High Cost of Being Helpful

The lawyer on the other end says they are monitoring the new regulatory directive. He says the language is being clarified and he says they will have a fuller update by the next quarter. The general counsel nods and she writes a small note and the call ends.

Everyone feels better but the problem is still there. The problem is growing in the dark and it is growing because the lawyer did not want to sound uncertain and the general counsel did not want to have a crisis to report. They negotiated a moment of peace but they did not solve the regulatory shift. They traded a cheap warning for an expensive catastrophe.

I lost an argument like this . I was right about the numbers and I was right about the risk but I was wrong about the delivery. I told the client the truth but I told it with a shaking voice because I was worried for them. The client looked at my shaking hands and they looked at my worried face and they decided I was the problem.

Perception

Confidence

Reality

Competence

We pay for confidence because we think it is the same thing as competence.

They hired a man who spoke in a low voice and who told them everything was fine. He was wrong and they lost $800,000 but they felt very confident while they were losing it. We pay for confidence because we think it is the same thing as competence. We think that if a man is not worried then there is nothing to worry about.

The Incentives of Fire and Smoke

But in the law and in finance the confidence is often just a mask. It is a way to suppress the early signal. The signal is usually small and it is usually ugly. It looks like a typo in a new statute or it looks like a strange question from a mid-level regulator.

If you report it early you look like you are panicking. If you wait until it is a fire you look like a hero for putting it out. The incentives are all wrong and they favor the fire over the smoke.

The Volatility Tax

REALITY VS ILLUSION

Illusion of Stability

Reality of Growth

In financial literacy we talk about the volatility tax. It is the price you pay for wanting a smooth line on a graph. If you want your investments to never go down you end up with investments that never go up. You pay for the illusion of stability with the reality of growth.

The same thing happens in a legal relationship. If you demand that your counsel never surprises you then you are demanding that they only tell you the news when it is too late to change it.

The Weight of 126 Years

When a firm has been operating they have seen many fires. They have seen the British laws and they have seen the independence laws and they have seen the socialist era and the open market era. They have seen four generations of the same family walk through the doors and they have seen the same mistakes made by different men in different suits.

A firm like D. L. & F. De Saram does not have to pretend that every Tuesday is perfect. They have the weight of behind them and that weight allows them to be honest.

512

Domestic Companies Managed

126

Years of Continuity

The value of an old firm is that they are not afraid of the board.

When you have managed the secretarial work for five hundred and twelve domestic companies you know that things break. You know that the Colombo Stock Exchange has rules that are precise and you know that the Companies Act does not care about your feelings.

The value of an old firm is not that they are traditional. The value is that they are not afraid of the board. They have seen boards come and they have seen boards go and they know that the law outlasts the meeting.

Beyond the “Monitoring Phase”

If you are a foreign parent company and you are being investigated under the U.S. Foreign Corrupt Practices Act you do not need a lawyer who tells you what you want to hear. The federal regulators in Washington do not care if your local counsel was polite. They care if the local law was followed and they care if the evidence is real.

In those moments the “monitoring it” phase of the relationship ends very quickly. You either have the facts or you have a problem that costs ten million dollars. The real negotiation between a client and a lawyer is about who is allowed to be surprised.

I see this in my work every day. People want a plan that is a straight line. They want to know exactly what will happen in . I tell them that I can give them a straight line or I can give them the truth but I cannot give them both. The truth has jagged edges and the truth is full of pauses.

The Map of the Minefield

We should look at the pauses. We should look at the of silence on the Tuesday call. That silence is where the real work is. That silence is the moment where the risk is being weighed against the desire to be liked. If you want to be a good client you should ask the lawyer what they are afraid of.

You should ask them what they are not saying because it sounds too uncertain. You should give them permission to be worried. The general counsel who allows for uncertainty is the one who survives the board meeting. She does not bring a story of perfect peace. She brings a map of the minefield. The board might not like the map but they will like stepping on a mine even less.

Why the original rule was written.

How the shift changed the landscape.

Today

Why the regulator is asking about it now.

The institutional memory of a place like Colombo is deep and it is complicated. You have the Board of Investment approvals and you have the tax structures and you have the labor laws that date back to different eras. You cannot navigate that with a simple status update.

That kind of knowledge is not calm. It is specific. It is the difference between saying “the weather is fine” and saying “the wind is coming from the north and the tide is high and the hull of the ship is thin.”

Exhuming the Problem

We have become addicted to the “rhythmic steadiness” of professional reporting. We like the bullet points and we like the green icons on the dashboard. But the icons are just pixels and the bullet points are just ink. They do not change the reality of the risk.

The monitoring is the sedative that keeps the board from feeling the fracture.

When the fracture finally breaks the bone the sedative wears off. Then the fees increase and the litigation starts and everyone remembers that they discussed it months ago. They did discuss it. They discussed it in the language of “monitoring” and “clarifying” and “flagging.” They used words to bury the problem instead of words to exhume it.

I am tired of being right after the fact. I am tired of seeing people lose money because they wanted to feel safe. The next time you are on a call and you hear a pause you should stop. You should not move to the next item on the agenda. You should wait in the silence and you should ask the question that you are afraid to hear the answer to.

The Status Update That Matters

It will be uncomfortable and it will be messy and it might make your Tuesday afternoon difficult. But it will be cheaper than the alternative. The alternative is a fire that you paid someone to ignore. You should choose the lawyer who makes you feel a little bit nervous because they are telling you the truth.

You should avoid the lawyer who makes you feel perfectly safe because they are probably just selling you a dream. The law is not a dream. The law is a set of hard facts and a set of old institutions and a set of people who have their own agendas.

Option A

Perfect Safety

A dream that leads to a catastrophe interest.

Option B

Nervous Truth

Uncomfortable today, survived tomorrow.

The office is still warm and the fan is still turning. The call is over and the legal pad is full of notes. But the problem is still there. It is waiting for the next board meeting. It is waiting for the moment when “monitoring” is no longer an option.

You have the choice to fix it now or you have the choice to pay for it later. The price later is always higher. It includes the interest on the disaster and it includes the tax on your reputation. You should buy the warning while it is still cheap. You should let yourself be surprised today so that you are not destroyed tomorrow.

The lawyers who have been here know this. They have seen the ones who listened and they have seen the ones who did not. They are still here and the ones who did not listen are mostly gone. That is the only status update that matters.