Business cards are printed mostly on 14-point cardstock (solid), 16-point cardstock (thicker), and 100 lb. These are the 3 most common types of paper used to print business cards. To help you visualize the difference between the 3 paper stocks: 100 lb gloss cover is thinner, less thick, and more bendable than 14 points and 16-point paper. Today I’m going to be writing about the popular types of business credit card papers.

This way you can get a better sense of what different printing companies use for business credit cards. A quick word about glossy and matte paper: you can get all the next paper types in either polished or matte. “Cheap business cards” get imprinted on: 100 lb. Many small local printing office and companies supply stores will print on 100 lb. This is easier for small printing companies to print on, because 100 lb gloss cover is accepted on many kinds of digital press. Thicker and heavier stocks and shares like 14 points and 16 points require a durable printing press. 100 lb gloss cover is a cardstock.

If you get a lot of different business credit cards, you’ll observe that 100 lb gloss cover feels as though a thin business cards, and it’s fairly bendable. It’s working perfectly well for a convenient and cheap business card. This is the paper that Vistaprint uses because of their low-end business cards”. I want to replicate: 100 lb gloss cover seems flawlessly fine, and it doesn’t feel cheap.

Many new customers at MGX Copy (coming from a small business, freelance, or personal background) shows us the 100 lb gloss cover business cards they’re already using; they’re properly content with the thinner paper. Given that they often don’t exchange business cards frequently (they’re providing them with out more often than they take them in), so they’re pleased with that paper. Anecdotally, I’d say that easily were to undergo my very own stack of business cards from acquaintances, the most popular paper option would be 14-point card stock.

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If you get the cards expertly made at a printing company, you’re more likely going to printing your business cards on 14 points and 16-point cardstocks. Some companies are only going to offer you one option, because they only carry one of the two in stock. That’s only a matter of the companies’ preference. Both shares are stiffer than 100 lb somewhat. Here’s something to consider, from having used both types of paper for my own business cards.

When I go out to meet clients and business people with a business card holder, I prefer 14-point card stock. 16-point cardstock is much thicker than 14 points; you can fit a lot more 14 point card stock in a business card holder than you can fit 16 points. This post was written by Andrew Shu, editor for both MGX Copy blog (about printing) and the MGX Mindshare blog (about marketing).